Binnash Start a project

Independent product engineering studio

We build software that earns its place in the world.

Senior product engineering for ambitious web, commerce, and AI products—from first release to production scale.

Start a project See selected work

01 / Selected work

Proof, not promises.

Real products serving real customers—from high-traffic commerce to AI infrastructure.

JeansFellow ecommerce storefront showing a catalogue of footwear

Commerce / High traffic / PHP

JeansFellow

A footwear commerce platform built to keep a large catalogue fast, searchable, and ready for sustained customer demand.

1M+ page visits per month
Visit the live platform
Progga product page for an OpenAI-compatible AI API in Bangladesh

AI infrastructure / API gateway

Progga

OpenAI-compatible AI access with prepaid BDT billing, designed for the tools local developers already use.

Explore Progga
Campaign.sh interface showing campaign routing and analytics

MCP / REST API / Analytics

Campaign.sh

Campaign-link infrastructure with dynamic routing, analytics, REST APIs, and tools built for AI-agent workflows.

Explore Campaign.sh

WordPress.org / AI agent / Plugin

OctoPress

An AI agent inside WordPress admin for content, WooCommerce, SEO, and plugin-development workflows—with approval gates that keep people in control.

View on WordPress.org
OctoPress listing on the WordPress.org plugin directory

02 / Services

Built around the difficult parts.

Strategy and execution stay close together, so good decisions survive contact with production.

01

AI product engineering

Agents, LLM integrations, MCP tools, automation, and approval-aware product workflows.

02

Web apps & SaaS

Product architecture, Laravel applications, APIs, dashboards, and reliable production delivery.

03

Commerce at scale

Custom ecommerce, performance work, integrations, operational tooling, and critical customer flows.

04

WordPress engineering

Advanced plugins, WooCommerce workflows, platform integrations, migrations, and performance.

Binnash Launch / Founder infrastructure

A business needs more than a website.

Company formation support, domains, professional email, managed hosting, and custom cloud infrastructure—connected through one accountable partner.

Bangladesh · UK · US · KSA Launch your business

03 / The studio

Small by design. Senior by default.

Binnash is a founder-led product studio. You work directly with the senior people shaping the product—without layers of account management between the problem and the work.

Nazmul Alam, founder of Binnash

Founder / Product engineer

Nazmul Alam

Production experience across AI products, high-traffic commerce, WordPress platforms, SaaS, and developer tooling since 2016.

View founder profile
Misbah Himel, product designer at Binnash

Product designer / 10 years in industry

Misbah Himel

Misbah brings a decade of industry experience to product strategy, interaction design, and design systems—turning complex requirements into clear, intuitive experiences people can trust.

Behance Dribbble

How we work

Clarity before velocity.

  1. 01
    Discover

    Understand the business, users, constraints, and existing technical reality.

  2. 02
    Define

    Shape the smallest valuable release, architecture, milestones, and measurable outcomes.

  3. 03
    Build

    Ship in visible increments with direct communication and production-grade engineering.

  4. 04
    Improve

    Measure what happens, remove friction, and strengthen the product after release.

04 / Start a conversation

Have something difficult to ship?

Tell us what you are building, what is stuck, and what a good outcome looks like.

Email Nazmul WhatsApp